|
Decades
before the ongoing CVS – Walgreen’s Drugstore turf war, a town was
happy to have a single drugstore – delirious if it had two.
In the late 19th Century drugstores were proof that a town was “civilized.”
When a pharmacist opened shop, it was usually a relief to the town’s
overworked physician. Often it was the doctor himself who opened
the drugstore.
Locals always knew where to find the drugstore. Beside (or alongside)
the barber’s pole, the mortar and pestle was the most recognized
sign not needing text.
|
"[Winnie
Pharmacy] was my Dad’s store, and he served as Pharmacist from 1962
till 1988 when he retired. Pharmistists were John Gaudet and my father,
Gerald Barrios. I spend many years at the Pharmacy as a child growing
up (the new one was built in 1965) and the neon sign was on the original
store across the street and moved there when the new store was open.
It brought back great memories, and the sign is such a classic."
- Barry Barrios |
The
products that didn’t need prescriptions (hot-water bottles, etc.)
came next – then the the soda fountain appeared and remained a fixture
through the early 60s. “Lunch counters” competed with cafes in larger
towns. After WWII,
paperback book racks appeared – providing books and outside viewpoints
that were beyond the censorship of the town librarian.
It’s debatable whether the soda fountain or the out of town periodicals
created the phenomenon known as the “drugstore cowboy” but pharmacies
were well-lighted and drew young small town men like moths.
Today’s drugstores compete with groceries and the array of products
runs from lawn furniture, sun block and batteries. A few drugstores
have somehow managed to stay in business, but family owned operations
are nearly extinct.
A few – like the one in Chico,
Texas, operate as a sort of de facto museum. Other towns (Weimar,
Bastrop and La
Grange) still display their ancient brown apothecary jars –
often labeled in handwritten German or Latin.
|
|
The most weather-beaten
drugstore sign in Texas?
Centerville
TX
TE Photo |
|
|
|
|
|
|
|
|
|
|
|
|
This
photo essay of drug signage came about from a request from the College
of Pharmacy Continuing Education of UT Austin. (Letter shown below).
A call went out from the home office to Barclay
Gibson and before long a sizeable file materialized -
most of which were included here. Our thanks go out to Dr. Baumgart
for his request, thereby creating this overlooked category in small
town images.
Letter One:
"I work for the College of Pharmacy at The University of Texas
at Austin. We host a conference each fall for Pharmacists with an
average experience of 25+ years of experience working in and around
Texas. I was looking for images for our conference programs, and
came across a pictures in your [magazine]. I am also interesting
in any photos you may have of old pharmacies drug or store signs
and buildings. This year's conference is our 60th year, and I felt
it would be great to include older photos. Thank you in advance
for your consideration."
Letter Two: "I cannot thank you enough for the photos
and your generosity. We will add the photos to our website when
we redo the site this summer, and will use a few photos on our program.
I have to admit, the best part of all this is finding your
[magazine]. I am a history nut, and I love to find the out-of-the-way
historic places in small towns. I used to record photos like yours
when growing up in Indiana, loved finding the little histories and
stories. I'll be a regular visitor to Texas
Escapes and use it as a guide on future road trips. Thanks for
all the hard work. I greatly appreciate such a great find."
- Glen Baumgart, PhD Director College of Pharmacy Continuing Education
The University of Texas at Austin,
April 19, 2012
|
Related
Articles
The
Post Office Drug Store at Saltillo, Texas by Robert Cowser
"In 1930 Rua Arthur opened the Post Office Drug Store in its
new building facing the newly paved U.S. Highway 67, also known
as the Bankhead Highway and the Broadway of America. A few yards
behind the building were the Cotton Belt Railroad tracks and a depot.
The drug store occupied one half of the new building; the other
half was a grocery operated by Rua's brother Eric...." Read
full article
Before
I Die Next Year, He Said by Ken Rudine
Very few people under age 30 today understand that pharmacies of
the past held a position of trust in our lives. Read
full article
|
|
|